Business of Strength

Insights, strategies, and resources to grow your fitness business.

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10 posts

The Power of Gratitude: Why 'Thank You' Still Matters

The Power of Gratitude: Why 'Thank You' Still Matters

Discover how a simple act of gratitude can build respect, differentiate you, and even drive business success. Learn the core principles we teach, from personal interactions to our 'SWIFT' code of conduct.

Dan GoodmanApril 27, 2026
leadershippersonal developmentgratitudebusiness principles
Breaking Through the $500k Ceiling: Why Smart Marketing Fuels Gym Growth

Breaking Through the $500k Ceiling: Why Smart Marketing Fuels Gym Growth

Discover why many successful gym owners, despite solid revenue, get stuck and fail to scale. This post explores the critical role of consistent marketing investment in transforming business momentum into sustained growth.

Dan GoodmanApril 8, 2026
gym marketingmarketing strategybusiness growthfitness industry
Boosting Gym Retention: How a 1% Churn Reduction Can Transform Your Business

Boosting Gym Retention: How a 1% Churn Reduction Can Transform Your Business

Discover how a small improvement in client retention can significantly impact your gym's revenue, client relationships, and overall stability. Learn strategies for reducing churn and building a more sustainable business model.

Dan GoodmanApril 2, 2026
gym businessfitness industryclient retentionchurn reduction
Stop the Leak: Four Hidden Profit Killers in Your Gym Business

Stop the Leak: Four Hidden Profit Killers in Your Gym Business

Many gym owners feel busy but struggle with profitability. This post reveals four common areas where gyms leak money and how to address them for a healthier, data-driven business.

Joe RiggioApril 2, 2026
gym businessbusiness strategyprofitabilityfinance
Beyond Sleepless Nights: How Great Gym Owners Build High-Performing Teams

Beyond Sleepless Nights: How Great Gym Owners Build High-Performing Teams

Many gym owners struggle with constant chaos and sleepless nights. The secret to better sleep and a thriving business lies in understanding and addressing your team's core needs: security, consistency, and clarity.

Dan GoodmanApril 2, 2026
gym ownershipbusiness strategyteam managementemployee retention
40 Years, 40 Lessons: Wisdom from a Career in Fitness and Business

40 Years, 40 Lessons: Wisdom from a Career in Fitness and Business

After four decades in the fitness industry, from a gym's front desk to leading a multi-facility enterprise, discover 40 invaluable lessons on leadership, business growth, and personal development.

Dan GoodmanApril 1, 2026
fitness industryentrepreneurshipleadershipbusiness lessons
Breaking Through the Leadership Ceiling: How to Scale Your Gym

Breaking Through the Leadership Ceiling: How to Scale Your Gym

Many gyms face a 'leadership ceiling' rather than a revenue ceiling. Discover how to transition from doing everything yourself to building a self-sufficient, high-performing team that drives sustainable growth.

Joe RiggioApril 1, 2026
gym ownershipbusiness growthleadershipteam building
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